Boosting local clinic's presence

At the direction of a client who sought me out, I developed a set of print and web ads to promote a benefit that's available at no cost to people who have been covered by Medicare for at least one year. 

The COO hired me when a change in ownership diminished her already limited capacity to handle marketing and communications for the set southwest New Mexico clinics under her purview. The client requested a focus on education as the clinics pivot to a nationally cutting edge preventive health care model.

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